E m m a  W e l l s

Content Creator

What inspired you to start your journey as a content creator?

Content creation has always been something that I have found interesting. I have always been a creative individual who is passionate about making a difference somehow, even if it is in small ways. During my childhood, YouTube was at the peak of its popularity. I channeled my energy into creating fun videos that I thought would help other people my age, even if it was just for entertainment. At the time, I was a dancer, so I did a lot of tutorials that I thought would be helpful. I transitioned to different content as I grew up. Fast forward about 5 to 6 years, and I am still creating content and trying to make a difference in a way that resonates with me now.

Tell us more about the different types of content that you focus on to display your branding.

I have grown a lot in my content creation. I am in the process of rebranding all of my social media channels. Currently, I am focusing on content that revolves around my lifestyle. I keep my content relatable to better connect with my audience and make them feel seen. This type of content usually includes fashion content like daily outfits, college content like a day in my life, or just relatable young adult content. I would like my content to stay authentic while catering to many audiences!

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